Keep in touch with site visitors and boost loyalty

Cem Nizamoglu • August 13, 2019

There are so many good reasons to communicate with site visitors. Tell them about sales and new products or update them with tips and information.

Here are some reasons to make blogging part of your regular routine.

Blogging is an easy way to engage with site visitors

Writing a blog post is easy once you get the hang of it. Posts don’t need to be long or complicated. Just write about what you know, and do your best to write well.

Show customers your personality

When you write a blog post, you can really let your personality shine through. This can be a great tool for showing your distinct personality.

Blogging is a terrific form of communication

Blogs are a great communication tool. They tend to be longer than social media posts, which gives you plenty of space for sharing insights, handy tips and more.

It’s a great way to support and boost SEO

Search engines like sites that regularly post fresh content, and a blog is a great way of doing this. With relevant metadata for every post so search engines can find your content.

Drive traffic to your site

Every time you add a new post, people who have subscribed to it will have a reason to come back to your site. If the post is a good read, they’ll share it with others, bringing even more traffic!

Blogging is free

Maintaining a blog on your site is absolutely free. You can hire bloggers if you like or assign regularly blogging tasks to everyone in your company.

A natural way to build your brand

A blog is a wonderful way to build your brand’s distinct voice. Write about issues that are related to your industry and your customers.

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Translation is one of the most powerful drivers in the development of science and medicine. From the earliest periods of recorded history until today, translation has played a crucial role in propagating scientific knowledge. The Greeks drew on the know-how of the Egyptian and Mesopotamian civilisations, to which they had access through a process of both oral and written translation; a wonderful monument to this transfer from Ancient Egyptian into classical Greek is the famous Rosetta Stone, which contains a decree by the Ptolemies in hieroglyphic, demotic, and Greek. Likewise, Roman culture drew heavily on Greek sources and developed its own medical language through translation. For most of the medieval and early modern periods, Latin was the lingua franca in which medicine was taught, discussed, and written about throughout Europe, and it was only through a long process of translation that medical knowledge became accessible in various European vernaculars such as German, French, English, and Russian. Even during the nineteenth and twentieth centuries, translations between these vernaculars furthered knowledge transfer and helped promote scientific research and progress. In the early twenty-first century, English emerged as a new scientific lingua franca, playing a similar role to that of Latin during the Middle Ages or Greek in Antiquity.

Arabic also emerged as a lingua franca of scientific exchange during the medieval period as a result of the famous Graeco-Arabic translation movement. On the shores of the Guadalquivir and the Ganges, physicians wrote medical treatises in Arabic. Even in early modern Europe, there was a clear sense that Arabic was the language of science par excellence. For this reason, the Franciscan Friar Roger Bacon (c. 1214–92) advocated the study of Arabic, and John Selden (1584–1654), a prominent lawyer, historian and linguistic scholar, said that ‘the liberal and correctly taught sciences were for a long time called by us ‘the studies of the Arabs’ or ‘Arabic studies’ (Scientiae Liberales ritèque institutae, diù ante vocari solebant a Nostris Studia Arabum & Arabica Studia)’ (quoted in Pormann 2013a, 73). Dimitri Gutas (1998, 8), who studied the Graeco-Arabic translation movement in detail, rightly likened it to classical Athens or Renaissance Italy in importance and impact. What then was this great movement that so profoundly shaped the fates and fortunes of countless human beings?

Please Purchase the 1001 Cures Book

Medicine and allied sciences flourished in the medieval Islamic world. 1001 Cures: Contributions in Medicine and Healthcare from Muslim Civilisation tells the fascinating story of how generations of physicians from different countries and creeds created a medical tradition admired by friend and foe. It influences the fates and fortunes of countless human beings, both East and West.